Magiquest delivers a new business model that merges three very successful concepts into one that creates it’s own niche: A seamless blend of Retail Entertainment.

Like MP3 players and iPods the MagiQuest wand allows guests to customize and own their own experience.

Like interactive retail stores such as Build A Bear, the next step is to customize it and create your own personality.

And like video games, guest can play for as long as they like and “save” their game to come back and play later where they left off, creating repeat business.